AI Essentials for Business Applications and Productivity

The course is designed for freelancers, one-person company owners, content creators, SME proprietors, and professionals who want to enhance work efficiency. It aims to enable participants to apply artificial intelligence (AI) immediately and effectively to generate practical business results.

Balancing theory with practical application, the course covers core AI concepts, model selection, tool setup, precise Prompt Engineering techniques, and business copywriting. It also teaches the construction of AI intelligence systems while incorporating local data privacy and compliance considerations. Through practical class exercises, participants will complete immediate, practical deliverables, including an AI compliance checklist, business copy templates, and social media content. Upon completing the course, participants will be able to apply AI confidently, compliantly, and effectively in real-world business environments to comprehensively enhance your productivity and decision-making capabilities.

Programme Features

• Hands-On Learning: 30% Theory · 60% Practice · 10% Case Studies — Learning for Action.
• AI x Business x GBA: Integrate AI tools, business strategies, and regional Greater Bay Area resources to drive high-efficiency growth.
• Hong Kong Compliant Training: Designed under the Personal Data (Privacy) Ordinance to ensure legal and secure AI usage.
• Bilingual Instruction: Delivered in Cantonese & Putonghua to closely align with the business communication needs of Hong Kong and the Greater Bay Area.
• Small-Group Workshops: Highly interactive training offering personalised guidance
• Blended Learning: Seamlessly integrates offline practical workshops with online sessions — offering a flexible approach grounded in real-world scenarios.

Programme Structure

• AI Foundations, Model Selection & Compliance Strategy
• AI Tools & Environment Setup with Modular Skills Matrix
• Super‑Individual Business Models & Intelligence Systems
• New Media Matrix & Post‑Program Resource Integration (Social Media, Video and Livestreaming Platforms)

Students who successfully complete the course with an attendance rate of 70% or above will be awarded a Certificate of Completion issued by the HKCT Institute of Higher Education.

This is a micro-certificate programme. Based on individual or corporate development needs, participants can also enrol in the “AI Automation and Intelligent Agent Workflows for Business” and the “AI Strategy and Enterprise Transformation” (details of the above courses will be announced later). Those who complete all three micro-certificate programmes will be awarded the [AI Professional Certificate in Enterprise Applications and Transformation].

Tel: 2276 8514
Email: cie@hkct.edu.hk

HKCT reserves the right to cancel courses due to insufficient enrolment or under special circumstances, and to make final decisions on student admission. Relevant arrangements will be notified separately. Except in cases of course cancellation by the HKCT, all fees paid are strictly non-refundable, non-transferable, and cannot be deferred.

Tuition fees is to be reviewed and adjusted on various factors.